Nixon, H.K. — Principles of advertising.
New York/London: McGraw-Hill, 1937 (1st ed., 9th printing); xv+541pp., 3 appendixes, glossary, bibliography, 138 bl-wh illustrations, 13 tables, 8vo, cloth w. gilt lettering. Good copy w. mame on first free endpaper. ¶ l used at the School of Business, Columbia University.
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Numero libro:
8174
€15.00 ($16.53 | £12.51 | ¥2,639)