Luke Wroblewski — Site-Seeing: A Visual Approach To Web Usability

Hungry Minds Inc 2002 Paperback, 368pp. Although Web usability has received lots of hype, especially during the dot-com meltdown, the focus has been mostly on technical issues. Usability experts stress the pitfalls of frames and too many images on Web pages. They recommend editing out unnecessary words and writing in a non-linear style-all valuable advice, of course. But less frequently do they highlight the importance of the visual presentation of Web pages. The Web is a communication medium that does most of its talking visually. What you see on a Web page tells you what you might find within the site, how to get there, and why it might interest you-not to mention the instinctive emotional response that shapes your Web experience. As a result, Web usability issues are communication issues. Easy-to-use sites are those that communicate quickly and effectively. Site-Seeing takes a fresh approach to Web usability by applying visual communication principles and decision-making to Web design. Heavy; Owner's Name inside. Cober rubbed, small tear at the spine; inside clean. (ISBN: 9780764536748). Good.