Creating And Capturing Value: Perspectives And Cases on Electronic Commerce
Garth Saloner and A. Michael Spence · 2001 · Book Haven
NZ$13.50 (€6.77 | $7.61 | £5.66 | ¥1,202)
John Wiley & Sons 2001 Hardback, 608pp. The Stanford cases are written from the perspective of Silicon Valley, the heart of the e-commerce revolution. * Authors are very involved in e-commerce companies, providing exceptional real world application and relevance. Heavy. (ISBN:...